Solutions / Increase Customer Lifetime Value
Build value beyond the next checkout.
Connect repeat buying, relevant discovery and customer context into a longer relationship.
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EXAMPLE CUSTOMER MOMENTA loyal footwear buyer discovers an adjacent category.
THE RETENTION CHALLENGEFamiliar friction.
Familiar friction.
A more connected response.
Cross-sells ignore what the customer already owns.
Repeat-purchase opportunities sit apart from product discovery.
EXAMPLE JOURNEY · NOT CUSTOMER RESULTS
A loyal footwear buyer discovers an adjacent category.
One customer moment. Five connected steps. Choose a step to follow the action.
UNDERSTAND
Connect the context.
Jordan has made several footwear purchases and recently browsed bags.
PREDICT
Recognise the opportunity.
The combined history suggests a relevant category-expansion opportunity.
DECIDE
Choose the next useful action.
Select a complementary product instead of another generic footwear promotion.
CREATE
Make the message relevant.
Create a message that gives a clear reason to explore the new category.
EXECUTE
Put the next step in motion.
Deliver through eligible email and use subsequent activity to shape the next action.
WHERE RETAINLY HELPS
More useful reasons to return.
Relevant cross-sells
Build on purchase history with an appropriate next category.
Repeat-purchase rhythm
Connect replenishment opportunities with the wider customer relationship.
Value-aware engagement
Use customer value and activity to inform the next useful touchpoint.
CONNECTED DELIVERYThe right context.
The right context.
Across your channels.
Bring authorised Shopify purchase data into customer context where connected.
EmailSMSWhatsApp
Use supported channels already connected to your account. Delivery depends on availability, permissions and customer consent.
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